Online reviews are an essential piece of digital marketing strategy. With more and more people using the internet to research businesses, “word-of-mouth” marketing has evolved to focus on reviews and search engine optimization (SEO), especially on Google. Read More
Reviews have become a new form of PR in the business world. It’s the new word of mouth. In fact, more than 80% of consumers read reviews prior to visiting a business or using a service, and 40% only pay attention to the reviews that were left in the past two weeks. Read More
A Convenient Response You Can Adapt and Use Now
As you’ve heard from us before, interacting with patients who review you negatively online can have a very positive impact. In fact, polls show that 95 percent of unhappy consumers will return if you respond to their review.
But how should you respond? Read More
Ready to seamlessly integrate?
BluePrint Solutions has partnered with AudiologyDesign to provide the following integrations for your digital marketing services and office management software. Read More
Consumer decision making has changed. Online reviews have become increasingly important for all consumer-facing companies, expanding from traditionally reviewed businesses like restaurants and movie theaters to include healthcare practices like yours.
Do you know what consumers are saying about you? Find out by clicking the link below to check your review scores online and download a FREE report. This is the first step in understanding how your business is perceived. Read More
Reading through a negative review of your practice is not a pleasant experience. While you may feel you are providing excellent patient service, not everyone will agree with how you run your practice or your approach as a specialist. It can be tempting to type up a rushed, defensive response for yourself and your practice, but there are a few things you should consider before you hit send. Read More
In a recent study, the firm of Price Waterhouse Coopers found 48 percent of Americans said they have read healthcare reviews. In this day and age, everyone is ready to share experiences online, whether good or bad. While we could spend all day discussing how to deal with less-than-stellar reviews, the best way to spread the word about your business is to encourage your happy customers to write about their experiences. It’s no easy task, but with the following tips, you can achieve positive results: