Including accessibility features in your website is important so that all users have easy access to the information you are providing. Technically, the regulatory standards for ADA compliance regarding websites have not been clearly defined in law at this point in time. However, there are measures that we take to ensure users with certain impairments are provided a more optimal user experience. Read More
AudiologyDesign Can Analyze These 3 Tactics on Your Site For Free
You may already know that Google uses your public website content to rank your website in search, but did you know that they also look to external signals and behind-the-scenes code to inform your search engine positioning?Read More
Google dominates the search market, with experts estimating that as much as 90% of all search traffic comes through Google’s search engine. With that level of consumer adoption, Google has become increasingly important for hearing clinics looking for exposure online.
The search giant has many different tools, which can be confusing to try to navigate. Below we’ve included an explanation of what each tool is, and advice on which you should sign up for. Read More
Whether your clinic is moving down the street or across the state, we know there will be hundreds of things for you to take care of, like outfitting your new space and updating your address with vendors and state officials. Not to mention informing your patients that you’ve moved, and updating your marketing materials with the new address!
With so much on your plate, we want to simplify one aspect of your move: updating your online presence. Below are the three steps you’ll need to follow in order to make the move as smooth as possible in the digital arena. Read More
Claiming your business with Google is an essential step to managing your online reputation, which helps prospective patients find your business and make informed decisions about where to go for their healthcare. It’s also one way to get your business information onto Google Maps, which is increasingly important for helping customers find you. Read More
For 20 years, AudiologyDesign has been helping the hearing healthcare community grow patient leads online through digital marketing. We specialize in Search Engine Optimization (SEO) and content to get YOUR site listed on the top of search results!
Be Sure That if You’re Paying for Content, It’s Unique
Search Engine Optimization (SEO) is an important digital marketing strategy to help potential patients discover your business online. Creating initial static content on your website isn’t where content creation stops. We encourage you to use unique posts for your blog on a regular basis to help you rank in search. Read More
Consumer decision making has changed. Online reviews have become increasingly important for all consumer-facing companies, expanding from traditionally reviewed businesses like restaurants and movie theaters to include healthcare practices like yours.
Do you know what consumers are saying about you? Find out by clicking the link below to check your review scores online and download a FREE report. This is the first step in understanding how your business is perceived. Read More
Your online marketing strategy needs to be more tactical and creative than ever in order to stand out in the competitive online world. Content marketing is a great way to get search engines to crawl your website and to entice online users to find your business. The key to utilizing content marketing is by cultivating innovative and dynamic pieces to keep your audience engaged with your site.
Ready to step up your content game? Consider the following ideas.