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off page seo Archives | AudiologyDesign

SEO ROI

Why SEO is Important for Your Hearing Practice

By | Search Engine Optimization | No Comments

SEO is a term thrown around in the world of internet marketing that many still seem to have trouble wrapping their heads around. In many ways it has been unethically touted as some “magic bullet’ business in a box method while simultaneously being portrayed as some mystical power that only those with privileged knowledge can wield. It is because these misconceptions many hearing practices still lack respect and devalue SEO as a vital part of their overall marketing strategy. This applies for small, mid-sized and large practices.

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What is Off-Site SEO?

By | Search Engine Optimization | No Comments

Many business owners aspiring for high search engine placement fail to realize that the most important aspects of optimizing their website actually takes place off site. I know this may sound counterproductive but with so many SEO companies trying to manipulate search engine results in the past, Google and other major search engines now determine the value and importance of sites based on links they receive from other sites.

That being said, Off Site Search Engine Optimization is accomplished from sources other than your site. This is achieved “off the pages” of your website to increase search engine performance for target keywords that are related to your “on page” content and the keywords that exist in off site direct links.

High search engine rankings are not achieved without some form of quality link building. Link Building is an off site search engine optimization strategy that your seo specialist should implement for your website.

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